Vlog/Vlogging: The term first surfaced in the year 2000, and is still ubiquitous in 2021. It seems like attention has become the new currency where people can be seen flaunting their lifestyle on multiple social media channels. Out of all, YouTube is one of the fastest-growing social media platforms and the world’s largest search engine after Google. Being first officially introduced on February 14, 2005, YouTube has unabashedly dominated the digital world with more than 1.9 billion active monthly users.
With the evolution of YouTube marketing, the vlogging culture has also risen to turn an ordinary person into a popular online personality. With the additional benefit of interacting with the people visually, getting sponsorship from the brands, vlogging is allowing people to generate impressive income that no one can think of. In this blog, we will take you through the magical world of YouTube Vlogging in making the dreams come true for many:
What Exactly is Vlogging?
The word Vlog/Vlogger/Vlogging comes from Video Blogging. Just like a blog, a vlog is an act of influencing the audience or technically known as viewers on YouTube through videos only. Vlogging is the more advanced or you can say a modern video version of blogging.
Vlogging has seen a dramatic jump in the last 5 years. It has now become a trend for people of all ages and especially millennials to inspire and motivate millions of people through interesting videos.
Vlogging is more than just any ordinary platform that can get you overnight success only if your videos are worthy enough to go “VIRAL”.
Today, many individuals, brands, and companies are actively investing their time and money in making thought-provoking videos to attract the masses. Why? Because:
- A single video can accumulate over a hundred and even thousands of followers alone.
- As videos are watched by a worldwide audience, you get a chance to make big bucks.
- Vlogging enables you to unlock various other opportunities and reach a wider audience.
- You can even build a community by connecting with the users professionally or emotionally.
- It is an affordable advertising tool for businesses to promote their products or services.
- You can drive enormous traffic to your new or existing website effortlessly.
Vlogging or Video Blogging is something that can transform a mainstream individual into an influential celebrity. You must choose this rapidly evolving platform to build an empire for your next generation.
Types of Vloggers
The vlogging style varies from person to person. Many work individually while some involve a creative team is working on the niche, holding cameras, and start talking with their audience.
In case, you are thinking of starting a vlogging channel but are unable to figure out what category you should opt for. Here are the most popular types of vlogging in 2021 that people love to watch:
This is currently the biggest and ultimate vlogging niche you can kick start with. If you’re obsessed with fashion and beauty, then beauty vlogging can take you to the next level. You can uncover many informative topics related to skincare, daily beauty routine, makeup, hair, hygiene, beauty hacks, and a lot more. You can even review some beauty products from KKW Beauty, Kylie Cosmetic, Huda Beauty, or other branded products to make your content interesting.
This channel is the perfect alternative for gaming enthusiasts. Having little or more knowledge, you can craft informative content based on new games, classic consoles, and stream live games for an instant viewership.
Unlike any other eye-catchy video, educational videos are still in demand and for all good reasons. Most people love to gather useful information that can help them in choosing a good career in small investments. Therefore, choosing educational vlogging is the perfect option for you. You can discuss universities, affordable courses, which career path to choose or not to choose, etc. As the education industry is deep, you have the freedom to choose any stream and start making videos based on the facts.
Being a successful vlogger, you need to have good knowledge about the taste, spices and identify different types of cuisines or dishes. It is one of a kind and mouth-watering type of vlogging that can evoke the true feelings of hunger in people’s stomachs. You can make your content colorful by showcasing varieties of vegetables, fruits, smoothies, healthy drinks, and traditional foods rich in flavors.
Have you seen people often describe their personality as Wanderlust? If you’re one of them, then travel vlogging is all you need. Being a traveler or explorer, you can craft impeccable videos based on landscapes, mountains, wildlife, centuries, enchanting monuments, and whatnot. You can even debunk the harsh reality of travel scams nationally or internationally. The most famous vlogger Karl Rock is the finest example of travel vlogging. You can get inspiration from his videos before starting your channel.
A tech-savvy person knows how satisfying it feels to grace the world with the latest technologies, software, programs, cool gadgets, and many more. No matter whether you’re a hobbyist or a tech pro, you need to invest your time and effort in making tech-related videos based on modern-age equipment and tools.
- Health & Fitness
At this time of the COVID-19 pandemic, fitness vlogging is the impeccable medium to grow your channel. You can easily craft videos about health and fitness alike. You can cover a plethora of health-related topics like diet control, losing/gaining weight, proper lifting, boosting the immune system, supplements-related information, good/bad fat, and a lot more. This could be your go-to niche if you want people to live a healthy and stress-free life.
Something is intriguing about the prominent chefs like Gordan Ramsay and Vikas Khanna that people adore. Having a cooking channel means you are cooking, sharing, and learning traditional or contemporary recipes with millions of people.
ASMR stands for “Autonomous Sensory Meridian Response”. It is one of the trending vlogging platforms that can yield millions of views in just a few hours. The ASMR videos usually involve soothing and imaginary sounds like whispering, tapping, eating, squishing, making slow movements that can be felt and seen to relax viewers.
If you love to bring a smile to people’s faces, then this niche is dedicated to you. Comedy or prank vlogging is all about making people laugh by making videos on scary pranks, stand-up comedy, cracking silly jokes, egging pranks, and doing a stupid challenge. The focus is to keep the people entertained while making the video go viral.
How to Start Your Own Vlogging Channel on YouTube?
Do you want to be the next aspiring YouTuber star? If the answer is Yes, then are the tips and things you need to start your vlogging channel on YouTube:
- First, you need to determine what your areas of interest are and what types of vlogging niche you can successfully handle.
- You must know your audience before choosing the niche. You must focus on making a never-ending connection with them. So, use the right tone, style, and language to interact with your audience.
- The success of the vlog lies in the quality and not only quantity. A high-quality content goes a long way and even crosses miles. It is time to focus more on content quality to offer something valuable to the viewers.
- Your next step is to make the content distinctive. You must give a personal touch to your videos by adding unique, creative, and out-of-the-world content that no one has imagined before.
- The concept of YouTube is to target the right audience and at the right time. Your aim must be to promote your content consistently and publish the same on more than two social media channels to boost the growth of your channel.
- The success of the video content also depends on the kind of equipment you’re using to shoot the video. Being a smart vlogger, you must purchase a fantastic smartphone or camera to record ultra-high quality videos.
- You must keep a sharp eye on the changing trends. No one wants to see the outdated content. You need to brainstorm your content based on the changing trends related to your niche.
How Much Income Can a YouTuber Earn Through Vlogging?
A lot of people have already risen to fame by making short to long videos on YouTube alone. Over the years, YouTube has created havoc by allowing people to earn lakhs through vlogging. On average, a vlogger can earn up to 2 to 3 lac per annum. However, the income of the vlogger varies from the number of subscribers and views in a particular video.
According to YouTube algorithms, there is no specific calculation related to YouTube income, The estimated daily earnings depend on the factors like daily video views, average engagement rates including several other things that a YouTuber is not aware of.
If you’re a beginner, you need to join the YouTube Partner Program to monetize your channel. Before doing this, you need to make your channel eligible for the same:
- You need to have a minimum of 1000 subscribers
- Your videos must have 4,000 watch hours in the past 12 months
Once your channel meets all the requirements, you can start making entertaining videos and generate passive income consistently.
What are the Basic Skills Required to Become a Successful Vlogger?
No, you don’t have to pursue a 3 or 4 years degree course from the University/College. A good YouTuber job demands you to have:
- A basic understanding of the platform
- Uploading and optimizing your videos to get more views, comments, and subscribers
- Good researching skills
- Bring original ideas
- Required some video editing skills
- Know more about YouTube Analytics
- Promote your channel beyond YouTube
- Engage and interact with the audience
- Stay updated with the new features and ongoing trends in the digital world
List of People Who Have Achieved Milestones Through Vlogging
Since the inception of vlogging, it has brought a dramatic change in the digital world while giving birth to sensational content creators both nationally as well as internationally.
Here is the list of YouTube biggest personalities who have proved their worth by investing their valuable time in making unrealistic videos:
- Yashraj Mukhate
- Snehil Dixit Mehra a.k.a @bcaunty
- Neha Kakkar
- Carry Minati
- Lilly Singh
- Technical Guruji
- Prajakta Kohli
- Ashish Chanchalani
- Sandeep Maheshwari
- Bhuvan Bam
- Karl Rock
- Dolly Singh
- Kusha Kapila
The success story of every YouTuber is incomparable and applaudable. You can be the next YouTuber star with millions of fan followings only if you invest your time and effort in making the refreshing videos.
So, Is YouTube Vlogging Still Worthy in 2021 & Beyond?
In this age of digitalization and transformation, half of the population has shifted its focus towards digital platforms. As the future of the digital world lies in voice search, video marketing, and content marketing, it becomes imperative for content creators, brands, and companies to come up with powerful strategies.
As YouTube vlogging is gigantically enlarging day by day, the video creators are using full HD cameras, top-quality editing software, and even mind-blogging camera drones to capture the unthinkable video moments.
In the next five years, 360-degree videos and virtual reality will become the next “BIG” thing. Due to this, the viewers can have an immersive experience with a more refined quality. YouTube, the biggest online video sharing platform, has already added support for uploading 360 degrees videos. This new approach will give another great opportunity to professional as well as aspiring video creators to offer the world more extraordinary videos.
Therefore, it is time to switch from visual to video to take your business to the next level and earn millions through Youtube Vlogging.